SIGNIFICANT INCREASE IN SHELF LIFE AND PERFECT VISUALIZATION OF THE PACKAGED PRODUCT
Vitopel has exclusively developed the new V.Fresh line in the Brazilian market, which, in addition to being convenient for everyday use, is an innovative solution that gives a significant gain in shelf life to the product, which can considerably increase the shelf life, guaranteeing quality and protection to the consumption, as well as reducing product loss. With significant reduction of waste in the supply chain.
Solution for Recycling and Performance
It is considered a sustainable monomaterial packaging (100% BOPP), which makes recycling viable, consequently reducing solid waste in the environment. Undoubtedly, V.Fresh is a successful case at Vitopel that brings together complete characteristics for the sale and consumption of food, always improving the consumer experience.
Key Benefits
The new V.Fresh films are ideal for Fresh Produce Segment – Fruits Greens and Vegetables and ready to eat or frozen food trays.
Minimizes product waste along the logistics chain to consumption
Innovative solution that provides significant gain in shelf life to the product
Protects and facilitates the opening of ready-to-eat trays, such as those handled by deliveries. Easy open process – adds value
V.Fresh a number of advantages
for the value chain
» High performance for packaging and low post-consumption environmental impact;
» Serves packaging both in a refrigerated and
heated environment, and the consumer can clearly see the contents of the package;
» Efficient for filling, as it has excellent release property;
» Possibility of heat sealing in thermoformed PP trays;
» Provides easy opening, without tear residues;
» 100% recyclable.
Aspect possibilities
Matte
Glossy
FILMS#V.Fresh
Applications
Packaging: flowpack, macro perforated, micro perforated and bags
Tray Lidding
Applications#V.Fresh
Product
categories
Fruit
Vegetables
Deliveries
Ready Meal
CATEGORIAS#V.Fresh
Vitopel sustainability
In our company, innovation goes hand in hand with sustainability, and we are all rethinking our impacts on the environment. Here at Vitopel, we experience the daily use of BOPP, an incredible material with great potential for sustainability, so we are part of this transformation and the dynamics of making products increasingly suitable for environmental issues.
Simplifying the structure
Reduces energy and inputs in the supply chain
Designed for recycling and in line with sustainable goals
Reduction in packaging weight
Attributes
Combining performance and impact at the POS
+ Increase in shelf life
+ Transparency
+ Perception of value
+ Non-stick
+ 100% recyclable
+ Visual appeal to fresh food
+ Sealing performance
Success Categories
Technology that meets several categories with
performance and excellent production results
See also
Vitopel Films
We have flexible BOPP films to meet different needs and ensure the ideal barrier protection to preserve the original characteristics of each packaged product and act to increase shelf life
Applications
We have a complete portfolio of products with different performances to suit each type of application. Figure out the ideal solution for your demand.
Vitopel product categories
BOPP’s versatility allows us to develop and offer a wide range of packaging solutions in different product categories. Our alternatives add value, enable recycling, and provide an excellent packaging/protection ratio
